Ram 1500

Rugged Design and Premium Features

The RAM 1500 boasts a bold, muscular design that turns heads on the streets of Tarboro. But it's not just about looks - this truck is built tough, with a high-strength steel frame and durable body construction. Inside the spacious cabin, you'll find premium materials and advanced technology features that will keep you comfortable and connected on drives to Roanoke Rapids and beyond.

Towing, Hauling, and Off-Road Capability

Need to tow a boat or trailer out to Wake Forest for the weekend? The RAM 1500 has you covered with robust towing and payload capacities. Available features like a trailer hitch and integrated trailer brake controller make towing a breeze. And when the pavement ends, available 4WD and off-road suspension give you the confidence to take on rugged terrain.

Advanced Technology at Your Fingertips

Stay connected and in control with the RAM 1500's state-of-the-art technology features. The available 12-inch touchscreen with UConnect 5 infotainment system is your central command center, with seamless integration of your smartphone, navigation, and more. A digital rearview mirror, head-up display, and 360° Surround View Camera are just a few of the cutting-edge options that make every drive more enjoyable in North Carolina.

Trim Options for Every Driver

With 4 trim levels to choose from, there's a RAM 1500 configuration that's perfect for your needs and budget:

• Tradesman: The capable base model with work-ready features, including a ParkView® Rear Backup Camera, Adaptive Cruise Control, and ample hauling power with a standard Pentastar V6 engine with eTorque
• Express: Upgraded exterior style and interior amenities like LED headlights and fog lamps, Adaptive Cruise Control with Stop & Go, and Class-Exclusive In-Floor Storage for your valuable tools and gear
• Warlock: Made for a more comfortable ride quality on off-road terrain with Bilstein® front and rear shocks, a 1-inch lift, and underbody skid plates.
• Big Horn: Well-equipped for both work and play with chrome front and rear bumpers, a leather-wrapped steering wheel with audio controls, and an available Dual Pane Panoramic Sunroof
• Laramie: Equipped for long days on the job with the integrated RamBox® Cargo Management system, heated and ventilated leather-trimmed seating, and even a remote vehicle start system.
• Rebel: Outfitted for off-road adventures with a powerful Hurricane twin-turbo engine, sport performance hood, and 33-inch all-terrain tires.
• RHO: A rugged and adventurous trim with a Bilstein® Black Hawk® e2 shock system, 35-inch all-terrain tires, and a high-performance dual sport exhaust.
• Limited: A luxe new trim with genuine wood interior accents, a class-exclusive Active Level™ four-corner air suspension system, and even heated, ventilated, and massaging front seats.
• Limited Longhorn: A premium trim with similar equipment to the Limited trim and a unique Western-inspired styling theme.
• Tungsten: The ultimate luxury truck with front seat memory setting, ventilated rear seating, and a premium 23-speaker sound system.